Greg Sheppard

Jeff Merkel

M.H. Lines

Kirt Debique

Molly Nelson

John Busby

Esther Simeone

Danielle Silva

Mike Brock

Zach Robbins

Presented by, Business News Daily, and Centerfield, this free virtual event features one-on-one interviews, solution-focused panels, and in-depth idea exchanges with 10 B2B marketing leaders all packed into 90 minutes.

September 22, 2021 1pm PST | 4pm EST Zoom


Getting Off the Ground: What’s Working for B2B Early-Stage Growth?

1:05 - 1:35 PM PST | 4:05 - 4:35 PM EST

While we could all learn a lesson or two from the “big guys” of the B2B universe, their tactics won’t help you improve your early-stage marketing strategies. This session will discuss what’s working today with early-stage B2B marketing.


- Kirt Debique, CEO & CTO of Syncfloor

- M.H. Lines, CEO & Founder of Stack Moxie

- John Busby, CMO of Centerfield


B2B Marketing at Scale: Messaging & Tactics

1:35 - 2:05 PM PST | 4:35 - 5:05 PM EST

We’ve all been there. You spend hours crafting the “perfect” outreach, only for it to get ignored by your top prospects. This session will discuss B2B marketing at scale, including what's bringing new prospects into the sales funnel – and  turning them into customers.


- Jeff Merkel, Head of Marketing at Helcim

- Greg Sheppard, CMO of Templafy

- John Busby, CMO of Centerfield

- Danielle Silva, Senior Manager of Corporate Marketing at Centerfield


Rate My Landing Page Workshop

2:05 PM - 2:30 PM PST | 5:05 - 5:30 PM EST

Anyone can build a landing page to promote a product or service, but not everyone can build a website that drives conversions. How do you grab attention, maintain engagement, and eventually turn your site visitors into clients? We have recruited experts in conversion rate optimization for the world’s leading brands to show us how it’s done. During this highly interactive workshop, you can volunteer your landing page to be analyzed live by Centerfield’s team of digital marketing experts. You will leave this session armed with newfound know-how and confidence to improve conversion rates and ultimately drive increased revenue for your business.


- Esther Simeone, Director of Brand Media at Centerfield 

- Zach Robbins, SVP of Strategy & Operations at Centerfield 

- Mike Brock, VP of Product at Centerfield




Giving back is at the core of Centerfield and's values. In return for our panelists' participation in this event, we have offered to make a donation to the charities of their choice. We are proud to spotlight the organizations our speakers have asked that we support on their behalf:

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